The 2018 Official Old Spanish Days Poster feature the magnificent work La Bamba by Mexican painter Jesús Helguera (May 28, 1910 – December 5, 1971). Helguera’s images are as well known in Mexico as Norman Rockwell’s are in America. His paintings showed an idealized Mexico, and it was his romantic approach that gave his paintings the heroic impact that eventually made him famous. Many of his paintings would later be reproduced in a variety of different calendars and cigar boxes reaching households and businesses throughout Mexico. (read more about the artist's history)
The original image for the Fiesta Poster was found at Sullivan-Goss, and OSD board member Debbie Oquist assisted with the design, while Steve Lipman at Pincrafters assisted with the Pin design.